THE BOBA
Your favorite boba place.
Dive into a universe of taste with our brand-new creation that's making waves in the market.
The Boba offers an enticing selection of bubble teas in a myriad of flavors, promising a unique experience.
The visual universe of The Boba is characterized by playful shapes that capture the eye and create an engaging visual experience. Hand-drawn arrows are intentionally incorporated to add an artisanal touch and to guide the gaze through our visual narrative.
The modern and dynamic aspect of the brand is expressed through clean lines, contemporary typography, and graphic elements that reflect the energy of our target audience. Every detail, every curve, is carefully crafted to evoke a youthful and bold atmosphere. Our branding is a celebration of modern craftsmanship, where playful shapes and hand-drawn arrows seamlessly blend to create a visual experience that breathes modernity and creative dynamism.
The choice of the color palette, ranging from pastel purple to neon yellow, was thoughtfully selected to reflect a dynamic and contemporary image, while maintaining visual neutrality. The logo, featuring clean typography and hand-drawn boba, aims to convey an artisanal authenticity.
